Meet This Guy
AHMED “IKRAM” SEIF
Eight years of writing experience across ad agencies, editorial, and some poor girl’s motivation letter (she passed).
English mostly, Arabic where it counts, building consumer experience across five GCC markets and Egypt.
My briefs become narratives.
Narratives become things people can actually use.
The rest is spent getting the thing made.
Through some vague process I have little memory of, I have a Pharmacy degree from the GUC. Used it for a grand total of 17 months.
Writing was always in me; eventually it became the path, and stayed.
WHAT I DO
Brand Naming
Brand Narrative
Scriptwriting
Experiential Activation
Shopper Marketing
POSM & Retail Copy
WHERE I’VE BEEN
Senior Creative Copywriter
Mindspace · Mar 2022–Present
Part-time Copywriter
The Eloquents · Nov 2020–Aug 2022
Content Strategist
ParentApS · Sep 2021–Mar 2022
Creative Copywriter
People of the Internet · Jun 2019–Sep 2021
Social Media Copywriter
Mint & Company · Feb 2019–Jun 2019
English Editor & Content Creator
El Konafa (Digital Nomads) · Nov 2018–Feb 2019
Senior Staff Writer & Editor
CairoScene (MO4 Network) · Dec 2017–Oct 2018
Plus a steady run of freelance work in between, mostly funding pizza and Gundam figures.